About 5 Cedar Technologies
Family-built. Enterprise-minded. Focused on making technology procurement easier.
Our Story
5 Cedar Technologies is an IT hardware procurement company built to be an extension of your team. When your business needs networking equipment, communication systems, endpoints, or infrastructure hardware — whether you’re upgrading what you have, rolling out to new locations, or replacing aging technology — we handle the sourcing, quoting, and delivery so your IT and procurement teams can focus on what they do best.
We started as a sister company to ACR Solutions, a national telecom expense management and consulting firm founded by Dan Hatoum nearly 20 years ago. ACR’s work helping businesses reduce their overall technology spend naturally led to one recurring request: help finding the right hardware at the right price. That demand grew into 5 Cedar Technologies — a dedicated hardware procurement partner with cost savings and expense management built into its DNA.
Based on Florida’s Space Coast in Titusville, we serve clients headquartered across the country with locations nationwide and internationally. From a small business needing new desk phones to an enterprise client with over 500 locations needing failover routers and switches, we bring the same approach to every engagement: understand the environment, source the right solution, deliver competitive pricing, and stay available long after the order ships.
Meet the Team
Dan Hatoum - Founder
Dan Hatoum has spent over 30 years in the telecom and technology industry. He started in the 1990s providing long-distance services and has built his career through every transformation the industry has gone through since — from analog to digital, from on-premise to cloud, from single-site to multi-location enterprise environments.
In that time, Dan founded ACR Solutions, which has grown into a national telecom expense management firm serving businesses across the country. His reputation in the industry is built on two things: deep expertise and a commitment to always putting the client’s interest first — even when that means referring out or breaking even on a deal. That same principle is the foundation of 5 Cedar Technologies.
Dan’s philosophy is straightforward: take care of people, be honest about what they need, and deliver on what you promise. That’s how he runs his business, and it’s how he’s raised his family.
Amer Hatoum - Vice President
Amer Hatoum leads sales, business development, and strategic growth at 5 Cedar Technologies. Before stepping into this role, Amer spent seven years as the owner of a retail and e-commerce business in Titusville, where he built the operation from the ground up — managing everything from sourcing and inventory to marketing and customer relationships. That hands-on experience in running a business informs how he works with clients today: he understands what it means to need the right equipment, at the right price, without the runaround.
Amer is deeply involved in the Central Florida business community. He is the Immediate Past Chair of the Titusville Area Chamber of Commerce, a board member of the Space Coast Economic Development Commission, a member of the Civ-Mil Advisory Council, and a graduate of both Leadership Brevard and Leadership Orlando (Class 108). He also helped establish the Cadet of Excellence scholarship, which awards three JROTC students $1,000 each toward their education, and co-founded the North Brevard Young Professionals group.
For Amer, business is built on relationships. Every conversation starts with understanding what the client actually needs — not with a product pitch. That approach, combined with the procurement and expense management expertise he grew up around, is what drives 5 Cedar forward.
Why Work With 5 Cedar
We’re not a managed IT provider. We’re not a help desk. We’re a hardware procurement partner that works alongside your IT team, your MSP, and your procurement department to make buying technology easier, faster, and more cost-effective.
- Expense management is in our DNA — born out of ACR Solutions, cost savings drives every quote
- Direct distributor relationships mean competitive pricing without sacrificing quality or availability
- One point of contact for networking, communication, failover, endpoints, security, and licensing
- We work alongside MSPs and internal IT teams — never competing, always complementing
- Family-operated with a national reach — small enough to pick up the phone, experienced enough to handle enterprise-scale deployments
Ready to Talk?
Whether you have a hardware need today or just want to learn how we can support your team, we’d like to hear from you.